Suggestibility is tendency to accept or act on the suggestion of others.
Belief that probability of the whole is lesser than the sum of probabilities of the parts.
We forecast our current preference on to a future event.
We exaggerate the probability of good things happening to us.
Tendency to ignore probability when making decisions in uncertain conditions.
We tend to wrongly identify the source of a memory at point of recall.
Psychological phenomenon by which people tend to develop a preference for things merely because they are familiar with them.
We are more willing to help a specific, identifiable person over a large but vaguely defined group with the same issue.
Hippo - or Highest Paid Person's Opinion. In meetings, there might be a person who has the most experience or authority(usually the boss). Decisions they make might go unchallenged.
Tendency to transfer the good impression of a person/ company/ brand/ etc in one context to things they recommend in another context.